Welcome To Moving Tactics

Leaders in Digital Signage Solutions

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As the leading Digital Signage solutions company in South Africa, we pride ourselves on developing and creating innovative customised Digital Signage technologies for all industries.

For more than 20 years, Moving Tactics has worked with top brands, retailers, restaurant chains, mobile telecommunications companies and financial institutions, to develop, create and implement digital signage platforms across the continent that facilitate in-store marketing and advertising, corporate communication, and audio applications.

Our goal is to create unique experiences for our clients using Digital Signage, a leading form of digital communications worldwide. These technologies are providing retailers, restaurant owners, corporates and financial institutions with unlimited communication opportunities to enhance their environments and their brand experiences.


Customised Digital Signage Solutions

Retail Environment

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Retail Digital Signage provides retailers with effective, customised, and visually-appealing content that enhances the customer shopping experience whilst driving engagement and a consistent brand image.

Retail digital signage can effectively lead the customer through the in-store journey, from store front digital screens to product advertising to upselling at till points. Shoppers expect a state-of-the-art shopping experience and retail digital signage provides brands with an edge over the competition by increasing revenue whilst keeping costs under control.

Quick Service Restaurants

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Customised digital menu boards provide dynamic content to attract client attention and drive sales with one click. Additionally, its flexible functionality updates pricing in minutes from a centralised database, regionalises campaigns, day-parts and ensures that all outlets adhere to ensure consistency and integrity of the brand.

Banking and Finance

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More and more banking and financing institutions are using digital signage as an efficient and effective tool to notify customers about in-branch services and promotions, whilst at the same time informing and entertaining them to lessen perceived waiting times. These same tools can also be used for internal corporate communications and training.

Corporate Communications

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Moving Tactics offers an innovative way for clients to communicate with staff by using targeted channels featuring video, dynamic imagery and live data. A single, easy-to-use platform that creates, schedules and distributes stunning visual clarity and professional displays. Employees can access this information on a variety of devices, from desktops to tablets to display screens when and where they need to.

Latest Innovation:

The COVID-19 pandemic has created an environment in which stricter hygiene protocols and social distancing measures are required within the retail environment.

These hygiene regulations have specifically impacted on Telecommunication Service Providers (TSPs) and Original Equipment Manufacturers (OEMs) where customers can no longer interact directly with handsets in-store. The number of promoters in-store has also been reduced due to social distancing. These new requirements will have a direct influence on sales and the ability of customers to make informed decisions. To address these challenges, Moving Tactics employs various non-touch technologies, such as:

  • 01 Non-Touch activation

    No physical content is needed to trigger the content for the device. Simply hover your hand over the device and the details display on the selected section of the screen.

  • Relevant content displays with the correct device. Bundle and price information specific to the device is communicated in the relevant space.

  • Full-screen, high-impact content displays when the device is not activated. Branded advertising of product highlights can be looped to increase customer engagement.

Industry Solutions

As the leading Digital Signage solutions company in South Africa, we pride ourselves on developing and creating innovative customised Digital Signage technologies for a range of industries.

  • All
  • Retail
  • QSR
  • Finance
  • Innovation

Moving Tactics Divisions


Digital Signage

Moving Tactics offers an innovative way to communicate through customised Digital Signage solutions, developed for the business environment with an emphasis on creating effective and engaging customer communication anywhere in the world more...

Digital Media

Recent research shows that 60% of Generation Z (or Gen Z for short), who are by definition ‘digital natives’, prefer to purchase in-store. So, the challenge for retailers is how to create the most engaging shopper experience and effective in-store digital signage advertising to capture these on-site customers and drive sales. more...

Retail Analytics

Retail Analytics gathers data from brick-and-mortar retail environments using a variety of technologies and digital analytical tools to provide clients with valuable insights that help them make better-informed business decisions and optimise their performance. Each of our technologies and tools employ robust hardware, automated reports and easy-to-use online dashboards. more...

Digital Content

We provide a specialised content service that maximises the value of your digital signage investment. So, you’ve installed a digital signage network across your business and you’re putting up content and videos…now what? How do you entice your customers to engage with your brand and, most importantly, act on the messages being sent? What will make the content pop? more...

Digital Innovation

Our Digital Innovations division offers a range of technical and innovative digital solutions, from custom-design and manufacturing, software development and integrated activations to projection solutions and touch technologies. more...

Frequently Asked Questions

  • A System-on-Chip (SOC) system is an integrated circuit (also known as a ‘chip’) that integrates all components of a computer with the screen.

  • You have likely seen both consumer TVs and commercial TV displays but when it comes to your business, what type of screen should you choose? What is the difference between a consumer and a commercial or professional display? Are all commercial displays the same, and how do you choose the best one for your application? Get in touch and let’s talk about it so that you make the right decision for your business.

  • Whether you want to show content on one display or a thousand, Cloud Content Management (CCM) provides a centralised tool to manage and deploy content to your network of displays using advanced security and governance.

  • Moving Tactics provides controlled and customised radio music solutions to enhance the in-store customer experience. We are registered with the top music licensing bodies to ensure access to the latest selection of music whilst remaining compliant. We also assist with the licensing of needle-time rights with SAMPRA.

  • An LED wall is made of many smaller LED panels. Each panel has hundreds of tiny light sources called “light emitting diodes” that can change colour to create a large, seamless image. Meanwhile, an LCD video wall is a large surface for video or images built from many LCD screens, which can be configured into many different shapes and sizes.


We would love to hear your ideas. Visit our office or send us an email.

Cape Town:

56 Newmarket Street, Woodstock
Cape Town

+27 21 462 7977

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Fourways Golf Park, Roos St Witkoppen, Sandton

+27 11 807 0094

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Unit 1&2 Edstan Business Park, 2 Ibhubesi Road Riverhorse Valley

+27 87 898 1072

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