Exploring Interactive and Sensory Innovations in Digital Signage at ISE 2025
After attending the phenomenal Integrated Systems Europe (ISE) 2024 show earlier this year, we are excited to return to ISE 2025, the world’s largest AV and systems integration exhibition, taking place in Barcelona, Spain. In February of this year, we had the opportunity to experience the latest technology solutions, cutting-edge innovations, and emerging trends in […]
Recreate the Experience of Online Shopping In-store with Our Interactive Kiosk Solution
Driven by the influence of digital technologies and customers’ increasing expectations for brands to provide platforms that enable deeper engagement with products and services in-store, brick-and-mortar retailers are leveraging interactive digital technologies such as interactive kiosks to recreate the seamless, engaging experience of online shopping in-store. Interactive kiosks—self-service terminals equipped with touch-sensitive displays—provide customers with […]
Future-Proof Your Brick-and-Mortar Store with Weight Sensors and Retail Analytics
With strong in-person shopping trends reflecting the ongoing demand for brick-and-mortar stores, retailers have more opportunities than ever to create unique in-store experiences. By investing in precision-driven technologies, such as weight sensors and retail analytics tools that enhance their in-store environments, leading retailers are crafting more interactive, seamless, and personalised shopping experiences that adapt to […]
Optimise Product Performance & In-Store Engagement with Lift & Learn and Place & Learn Technologies
As traditional retailers shift their focus toward creating memorable and engaging in-store shopping experiences, leading brick-and-mortar retailers are leveraging interactive technologies, such as Lift & Learn and Place & Learn, to craft interactions that resonate with customers and foster lasting connections. These technologies work by using RFID tags and sensors, such as pick-up sensors for […]
Transforming In-store Experiences with Interactive LiDAR Technology and Retail Analytics
With over 85% of retail sales happening in physical stores compared to online, traditional retailers are using new ways to track product performance and understand customer behaviour in real time using advancements in technology. By adopting innovative solutions, such as LiDAR technology and retail analytics tools, traditional brick-and-mortar retailers are redefining the way customers interact with their products […]
How to Leverage Retail Analytics with Presence Sensors & Touch Buttons to Create Connected In-Store Interactions
Whether shopping online or in-store, today’s shoppers want to have connected interactions with brands and retailers. With consumer behaviour trends top of mind, leading brick-and-mortar retailers are leveraging retail analytics tools and technology sets, such as presence sensors and touch buttons, to gather data-driven insights – helping them better meet these expectations, deepen customer engagement, […]
Maximising ROI and Enhancing the In-store Customer Journey with Retail Analytics and Place, Learn & Presence Technology
Data isn’t just numbers – it’s the roadmap to better decisions and stronger results. By harnessing the power of data, from retail analytics tools and new technology sets, such as Place, Learn & Presence in a brick-and-mortar environment, retailers can craft marketing strategies that truly resonate and drive tangible ROI. This technology set, utilises RFID […]
How to Use Lift, Learn & Presence Technology to Transform the In-store Customer Journey with Retail Analytics
As consumers’ expectations for interactive and seamless shopping experiences continue to grow across both online and brick-and-mortar retail channels, creating engaging and personalised in-store experiences has become essential for brick-and-mortar retail success. To achieve this, leading traditional retailers are leveraging retail analytics tools and new technology sets, such as Lift, Learn & Presence, to maximise engagement, […]
Leveraging Retail Analytics to Measure and Enhance the In-store Customer Journey
To keep pace with today’s consumers’ demand for seamless, and engaging in-store experiences, brick-and-mortar retailers are harnessing the power of retail analytics tools like footfall counters, audience measurement, and queue management, as well as comprehensive retail analytics software. This allows them to gather customer data, meet these expectations, make better informed decisions, and enhance the […]
Digitally Engage with Your Customers to Elevate Your Storefront Using Digital Signage and Retail Analytics
Stage 1: Optimising Storefront Window Displays to Attract Customers Previously the sole domain of online and e-commerce retailers, traditional brick-and-mortar retailers are increasingly recognising the essential roles that comprehensive data analytics and technology play in the success of their businesses. From the moment customers walk past the storefront window displays, the customer’s in-store journey kicks […]
Challenges, Opportunities, and Growth: The Promising Future of Digital Signage in South Africa
Driven by the growing demand for dynamic, interactive, and targeted marketing solutions, and fueled by advancements in technology, digital signage has over the years evolved as a powerful advertising and communication tool in many regions, including South Africa. According to Kevin Bierman, Head of Digital Signage Solutions at Moving Tactics, South Africa’s leading digital signage […]
Retail Analytics: Empowering Data-Driven Decisions for Brick-and-Mortar Retailers
As consumer preferences continue to evolve, harnessing retail analytics to better understand and adapt to these changes has become essential not only for online retailers who have long embraced the power of data, but also for brick-and-mortar retailers, who are increasingly recognising its crucial role in making informed business decisions. Retail analytics is the process […]
Why Leading Brand Managers Utilise Digital Signage Display Boards to Elevate Brand Exposure
In today’s fast-paced, digitally driven, and highly competitive landscape, leading brand managers understand the importance of utilising digital display boards to reshape how their brands interact and communicate with their target audiences in the brick-and-mortar environment. They know that to attract and retain consumer attention and efficiently deliver targeted information, digital signage screens need to […]
Top Digital Signage Trends Revolutionising Brand and Customer Experiences in 2024
In 2024, a prominent trend in digital signage centers on the integration of data-driven strategies, signifying a strategic shift towards utilising data-driven insights for creating highly personalised campaigns. By embracing these insights, digital signage transcends its conventional role of displaying imagery and content, transforming into an adaptive platform that caters to audience preferences. This evolution […]
Make Reliable Data-Driven Decisions for your Brand using Digital Signage Audience Measurement Solutions
As brands increasingly rely on data to make informed decisions, the demand for audience measurement in digital signage has surged, particularly within the Retail and Quick-Service Restaurant (QSR) sectors that leverage In-Store and Out-of-Home (OOH) advertising. According to Scott Matthews, Head of Retail Analytics at Moving Tactics, the leading Digital Signage Solutions company in South […]
Moving Tactics Partners with Learn2Live to Empower Young Women In Vulnerable Communities
At Moving Tactics, a core value of our business is to empower others through self-development, particularly children and youth through education. One such organisation that we continue to work closely with, and support is Learn2Live, an NPO who runs various projects focused on Early Childhood Development and empowerment of women in the Kraaifontein and Eersteriver […]
Digital Signage Gets Smarter with System-on-Chip (SoC) Technology
Despite the fact that digital signage remains an extremely effective marketing and brand awareness tool in retail and Quick-Service Restaurant environments, the quest for smarter, more efficient and streamlined solutions gains momentum. To meet this demand, many businesses are making the transition to System-on-Chip (SoC) digital signage technology, which offers an all-in-one digital signage solution. […]
Moving Tactics Announced Winning Bidder As Famous Brands’ Digital Menu Board Software Partner
Famous Brands, Africa’s leading branded food services franchisor, recently announced Moving Tactics as the winning bidder for its digital menu board software partner. The contract includes software designed to manage content on the digital menu boards, delivered through a Software as a Service (SaaS) model with a license fee that covers updates, maintenance, and support. Moving Tactics will also manage content and oversee the […]
Immerse, Engage, and Elevate: How Digital Signage Video Walls Are Transforming In-Store Experiences for Retailers and QSRs
Digital signage video walls have become an increasingly popular tool for retailers and Quick-Service Restaurants (QSRs) to immerse customers and showcase their products and services dynamically as it appeals to consumers’ desire for engaging in-store experiences. Kevin Bierman, Head of Digital Signage at Moving Tactics, the leading digital signage solutions company in South Africa says, […]
How Queue Management Technologies are Reshaping the Retail and QSR Customer Experience
The act of waiting in line has been likened to a timeless form of torment. In the context of today’s consumers, who are accustomed to immediate gratification due to the influence of online shopping and technological advancements, enduring lengthy queues can be a significant deterrent. This often leads to discontent, exasperation, and a negative perception […]
Moving Tactics triumphs at Famous Brands’ Hall of Fame Supplier Awards 2023
Famous Brands, Africa’s leading branded food services franchisor, recently hosted the Group’s annual Hall of Fame Supplier Awards F2023 at The Empire in Johannesburg, where Moving Tactics, South Africa’s leading digital signage company, received the Famous Brands Technology Supplier of the Year F2023 Consumer Facing Award. According to Mike Emanuel, Consumer Technology Executive at Famous Brands, “Our […]
Empowering Women in Digital Signage: Spotlight on Shamiemah Meyer’s Success Story
To celebrate Women’s Day and recognise the invaluable contributions of women, both within Moving Tactics and across the digital signage industry, we’re shining a spotlight on Shamiemah Meyer, Content Manager at Moving Tactics, whose success story is one of empowerment, inspiration, and longevity. Shamiemah originally joined the business in April 2008 as the Tea Lady, […]
Embracing the ‘Self-Service’ Culture with Interactive Touch Screen Kiosks
Today’s consumers have high expectations for content to be interactive and engaging, while also anticipating that brands will provide platforms enabling direct interaction with the information. This demand for dynamic and personalised experiences has led to the rising popularity of self-service technology and interactive touch screen kiosks, particularly in the Quick-Service Restaurants (QSR) and retail […]
It’s time for Quick-Service Restaurants to Plug into the Power of Retail Analytics Technologies
In the fast-paced world of Quick-Service Restaurants (QSRs), efficient operations and customer satisfaction are paramount. By leveraging customer-sensing technologies and strategic tools such as retail analytics, QSRs can position themselves to proactively meet customer demands and surpass their expectations. Scott Matthews, Head of Retail Analytics at Moving Tactics, the leading digital signage solutions company in […]
8 Reasons why Brick-and-Mortar Retailers should use Retail Analytics
Retail analytics combines the collection and analysis of data about customer behaviour and interactions within a physical retail space. By using a variety of customer sensing technologies and digital analytical tools, brick-and-mortar retailers can gather data much the same way they can online. This data can provide valuable insights into customer behaviour and help retailers […]
Engagement Technologies and Data Aggregation stand out as Key Learnings from ISE 2023
Integrated Systems Europe (ISE), the world’s largest AV and systems integration exhibition took place in Barcelona, Spain earlier this year, and showcased global leading technology innovators, Engagement Technologies and solutions providers across the industry. Kevin Bierman, Head of Digital Signage at Moving Tactics, South Africa’s leading digital signage solutions company, and member of the Global Signage […]
5 Digital Signage Trends that will light up your Screens in 2023
5 Digital Signage Trends that will light up your Screens in 2023 As technologies continue to evolve, digital signage now seamlessly integrates into the everyday lives of consumers and brands. The integration of digital signage into consumers’ lives in the retail and Quick-Service Restaurant (QSR) sectors, in particular, has resulted in digital signage trends oftentimes […]
How Innovative Digital Signage Is Helping Chart the New Brick-and-Mortar Store Experience for Beauty Brands
The use of digital signage technology in the beauty industry is helping chart the in-store user experience as beauty brands look for innovative ways to engage with their target audience, reach new customers and enhance communication with customers in a visually appealing way, all while ensuring a consistent brand image. Moving Tactics, South Africa’s leading […]
Digital Signage technology is fundamental to developing the ‘drive-thru of the future’
Global trends indicate that international Quick-Service Restaurant (QSR) and Fast Casual brands are racing to automate and digitise their drive-thrus as consumer preference for tech-driven ordering continues to surge. For instance, McDonald’s recently partnered with IBM to develop and implement automated order-taking (AOT) capabilities at its drive-thrus; and Shake Shack, a Fast Casual restaurant, has […]
The humanity of technology is forging the retail Customer Experience and boosting customer and retail integration
Retailers have been through a tumultuous time and have both struggled and boomed, depending on the retail sector and what side of the digital divide they were on. Customers have, however, returned to brick-and-mortar stores and more retailers are using retail technology to create human connections and interactions, with integrated retail being a key trend […]
Moving Tactics kits out Old Mutual retail branches with customer-facing digital signage screens
Old Mutual, South Africa’s largest financial service and insurance company, recently rolled out a digital signage network in 25 of its retail branches across South Africa. The digital signage system digitally connects with customers in-store, providing them with engaging and effective finance messaging, and is a move away from paper-based marketing. Chris Day, Managing Director […]
Integrated IoT marketing innovation paves way for the future of retail in Africa
One of the most technology-forward retail innovations recently launched in South Africa has been Shoprite Group’s trial of Checkers Rush, an automated, cashless, cashier-less concept store. For Africa, this is still uncharted territory but integrated marketing technologies are being used in a variety of ways to create ‘stores of the future’. By improving the customer […]
Moving Tactics supports local business through its Enterprise Development strategy
Specialist digital signage IT support company, Attech Technologies, started trading in 2018 and has gone from strength to strength thanks to the investment of time and capital by Moving Tactics, South Africa’s leading digital signage solutions company. Through its Enterprise Development strategy, Moving Tactics worked with two of its previous employees, Tiyani Baloyi and Amu […]
Three digital signage technologies that have measured up to COVID-19 hype forecasts
these businesses now function. It’s been a year since the digital signage industry was swept up in the pandemonium of the pandemic. Talk was rife about how the retail and restaurant industries, in particular, would be impacted and what digital signage technologies could be employed to manage contact management, communications and social distancing. Chris Day, Managing Director […]
Moving Tactics boosts SME development of SA digital signage industry
During President Cyril Ramaphosa’s State of the Nation Address in February 2021, he made an impassioned plea for the private sector to step up and assist in the creation of jobs and, in so doing, grow the economy. Job creation, growing skills and developing people in the #digitalsignage industry has been an on-going focus for […]
Customer-Influenced Content leads Digital Signage Trends for 2021
Brick-and-mortar stores have been under pressure with the onslaught of online shopping for several years but the COVID-19 pandemic created a new set of challenges for retail stores. With fear of the pandemic and social distancing, sanitising and mask-wearing being the norm, retailers are facing a new battle to attract customers back to stores whilst […]
Skills Development
Edgars Re-Engineers Its In-Store Customer Journey By Partnering With Moving Tactics
The new 8,000m2 Edgars Fourways Mall store, has been upgraded with over 65 screens in various sections of the store including unique screen placement at Point of Sale. The Point of Sale screen content is synchronised to the nano-second to create seamless flow over a staggered six-screen video wall solution that captivates the customer. To […]